Fershad Irani
Web Sustainability & Performance Consultant
Hey, I'm Fershad. I help environmentally concious companies ensure their websites are fast, optimised for performance, and have a low carbon impact.
Why does website sustainability matter?What I do
I work with companies that want to improve their website's performance, meet Core Web Vitals, and have a lower environmental impact. Through sustainability-focused audits and consulting services I help assess, identify, and fix website sustainability and performance issues.
I also ...
Write
Write on my blog my blog and publish Optimised, a fortnightly email newsletter about web performance.
Teach
Teach people with a non-technical background how to apply performance and sustainability practices to their own websites. My next workshop is this June, in Taipei.
Feature
Taiwan Clean Energy Project
A low-carbon website developed to track clean energy generation in Taiwan. With a total carbon footprint of 1.58g the entire site (26 pages) is cleaner than the average single web page.
Writing
Posts about topics relating to digital sustainability and performance.
This website is a FLoC-free zone
I switched analytics away from Google late last year. Now, I've also added response headers that will exclude this site from FLoC calculations too.
The environmental case for website performance
What's the link between a faster website and climate change? In this post I'll explain how you can help the environment by focusing on website performance.
CSS can probably do that
Rather than immediately reaching for JavaScript to handle on-page interactions, why not stop and think Could CSS do that? You'd be surprised, it probably can.